If you haven’t seen the movie, and I don’t blame you if you haven’t, the Fast & Furious movies are about street racers who will do anything to get more speed out of their cars. Actually, that’s really a minor part in all the movies, but having come from a racing background, I get the …
Here’s the plot for the next “Fast & Furious” movie. Read More »
If you haven’t seen the movie, and I don’t blame you if you haven’t, the Fast & Furious movies are about street racers who will do anything to get more speed out of their cars. Actually, that’s really a minor part in all the movies, but having come from a racing background, I get the …
Here's the plot for the next "Fast & Furious" movie. Read More »
Maybe coincidence or maybe fate. At bloomfield knoble, we’re just started working with a client to concept a crowdfunding project. Lo (people don’t use “Lo” enough anymore), I crack open my New Scientist, and here’s an article by Lisa Grossman about how crowdfunding is starting to take root. People are doing it for themselves. New …
Have you ever heard people talk about “keeping up with changing times?” As an agency, it is our (one of our many) job to stay ahead of trends, psychographics, demographics, technology, regulatory changes, etc. to make sure we understand the needs of our clients and the best way to build strategy that takes these variables …
Guilty as charged – the misconception of mean-reversion Read More »
If you are a fan of the ‘Mad Men’ era of advertising, then you may be saddened to learn of the passing of Alan Cluer. What’s just as sad as his passing is that he died on June 18, but it was unreported until this weekend. I came across his obituary “Fixer who linked creative …
According to a recent article on PhysOrg, the amount of “green” advertising rises and falls in conjunction with key indicators of economic growth. It would seem to me that the amount of advertising in general would rise and fall in conjunction with key indicators of economic growth, but it does make sense to me that …
Wondering about the economy? Count the number of “green” ads. Read More »
According to a recent article on PhysOrg, the amount of “green” advertising rises and falls in conjunction with key indicators of economic growth. It would seem to me that the amount of advertising in general would rise and fall in conjunction with key indicators of economic growth, but it does make sense to me that …
Wondering about the economy? Count the number of "green" ads. Read More »
Amazingly, I’m not writing about science, but I’ll do my best to make this post as dry and uninteresting as my science posts. Anyway, one of the great tactics of guerrilla marketing is to buy keywords of competitors (or, in some cases, people whom you are trying to impress), but a case in Wisconsin may …
I love Google. I mean, really – I love Google. It’s pretty safe to state that most people know how to Google, but what you may not know is that Google is always putting out tons of really useful information. You may have to dig through some blogs to get to it, but if you …
I’ll admit that, like a moth to light, I am attracted to activities that might ordinarily be considered, well, a bit on the nerdy side. Just because something might be a bit, well, out there, doesn’t mean you can’t lear a lot of cool valuable stuff. Well, one such conference is fast approaching, and if …
