I was saddened to hear that Benoit Mandelbrot had passed away this weekend. I guess even more so, because he was a key figure in the development of chaos theory, yet his passing has (and probably will) receive very little attention from those outside the scientific community. His research has, indirectly, had an enormous impact in the computer industry and in the financial markets. So much so, in fact, awareness of the Mandelbrot set is almost a requirement in consideration of models that we develop for our financial market clients.
I feel fortunate to have heard him speak at a TED Conference, and since his work has become an important part of our marketing / research efforts, it seemed appropriate to present a review of his works here.
Associate Creative Director at bloomfield knoble
