In 1997 I started talking with a few like-minded people about starting a business and no longer working for someone else. We were like-minded in the belief that we could do a better job than the people we worked for in terms of managing the business and client relations, as well as producing high-quality work. …
Diversifying a business takes as much time as launching one Read More »
On Facebook, each of your friends has most likely visited your profile page once – when trying to decide to Friend you or not. If it’s an ex, the frequency is greater – obviously in an attempt to see who you’re dating now to make sure you’ve moved on and are happy hoping to God that it’s a …
We’ve discussed responsible electronics recycling and the environmental impact of dumping e-waste in previous blogs. At bloomfield knoble, we pride ourselves on being conscious of and doing what we can to alleviate the damage to the environment caused by the technologies we use to make our lives easier. As a tech-savvy advertising agency, we rely …
Join bloomfield knoble to Help Developing Countries Stay e-Waste Free Read More »
Video is a great way to communicate to your target audience. A well-produced professional piece can not only convey your brand and message in an entertaining and engaging way, but it can also drive visitors to your video and brand thanks to Google’s search engines thorough indexing of YouTube videos. At bloomfield knoble, we’ve been …
From cell phones to laptops to flat screen TVs, our world is filled with electronics that help us be more productive, entertain us, and make communications quicker and easier. If you’ve read any of our other blogs on the subject, you know that the convenience our devices bring us come with a high cost in …
Over the last decade, bloomfield knoble has proven ourselves as one of the leading strategic marketing agencies serving the mortgage industry. Our dedication to doing the research and gathering data before embarking on a campaign is tailor-made for an industry where people’s lifestyles and livelihoods hang in the balance. We approach the industry from a …
They’re starting to pop up everywhere – those little squares of black and white lines and blocks that look like static on your TV screen. Have you scanned one yet? If you haven’t, you’re in a shrinking group of smartphone users. It’s a QR (Quick-Response) Code, and they’re a quick (hence the name) way to drive …
One of the hallmarks of the work we do for clients is our dedication to the data. We never fly blindly into a campaign and we’re never beholden to a particular medium. One of our mantras states that we are agnostic to the medium. We don’t choose what type of campaign we’re going to employ …
One of my best friends is just about the greatest salesman you’ll ever meet. We got to know each other long ago when I was working as a copywriter at a software company and he was, naturally, working in the sales department. Most of the sales people who worked there were either on the obnoxious, …
Ask even the most seasoned Search Engine Optimization (SEO) specialists and they’ll tell you that the rules of the game are constantly changing. Your website is at the mercy of the search engines and their algorithms. Google, Bing, Yahoo, Ask – they all keep their cards held close to their chest as far as what, …
