For those who say ‘Design doesn’t matter’

Recently, someone asked me what I like about being a graphic designer. My wheels started spinning because there are so many reasons. Besides the fact that I’m obsessed with color and typography, design, in my humble opinion, affects almost every aspect of our lives. Design is not just about making things look pretty (although, that […]

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Look Out Below!

Choosing a typeface for any project can sometimes prove to be a cumbersome task. Not only do you have to identify the type of typeface (e.g. serif, sans serif, script, display, slab serif—the list goes on and on), but you also have to make sure you don’t pick a dud! A poorly chosen typeface can really

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