Complacency is the greatest danger to an advertising agency and its clients It happens to everyone and everything, everywhere. Monkeys in the forests of South America get complacent about their jumps between trees in the jungle and fall to their deaths. (Check it out, it is a real thing.) The New York Yankees get tired …
I know, I know. The year just ended and you were barraged with social media messages about holiday charitable support from seemingly every company in the U.S. Holiday charitable support now seems as ubiquitous to the holiday season as “Holiday Sales Events” (kill me). At that time of year we, bloomfield knoble (bk), may appear to …
Guessing games are not fun to me. Especially when everything is riding on choosing the right answer. For too many local, state and federal agencies that bloomfield knoble (bk) has dedicated its resources to assisting, they are playing a dangerous game that only hurts their outreach mission. This is not done intentionally. Most of the leaders …
Government agencies are hurting themselves and their mission Read More »
Was it Erik the Red that said, “the times they are a changin’ so let’s go see if we can find us some Green/Iceland?” No. I just wanted to make that reference in my blog to win a bet. Now, here is what bloomfield knoble (bk) has been studying the last few months, as we …
Chicken farmers are under the thumb of an evil poultry empire. Want to read this blog? Well, you can’t . . . unless you first read these backgrounders and references: From the Huffington Post From SustainableAgriculture.com From the website of Congresswoman Marcy Kaptur From Poynter It is my personal opinion, and not that of the representative …
For Too Many Farmers, American Serfdom Is Alive and Well Read More »
Hyperbole? Shock value headline? Sure. The fact is, though, I mean it. My outlandish headline applies not only to bk, but to numerous other privately-owned U.S. companies ranging from small family restaurants to lawn care services that deliver their goods everyday with PRIDE. I am sickened by the lack of pride I see on display daily in …
Usually I have an issue I have been thinking about for some time, so when it comes to my blog, I just kind of let it flow. It is not often that I don’t have much rattling around in my head. But right now, bloomfield knoble (bk) is, as is said in the restaurant biz, really “in …
While we at bloomfield knoble, inc., (bk) do not claim to be a financial predictor or an oracle, it doesn’t take a swami to know which way the wind blows. No, bk is not a financial institution. We don’t have inside knowledge of what the Bilderberg Group is up to, nor are we members of the Skull and Crossbones society. That said, …
2015 Forecast: bk Knows What The Economy Holds For Next Year Read More »
If you were planning to take on the industry leader in any marketplace you would need to have a very solid strategy. However, strategy alone could only scratch the surface if you didn’t have something disruptive to offer. What you would need is something equal to Kryptonite. Something that would hit your target at its core. Meet Tsu.co, which is looking …
“Splitting up the Pie,” as (they) say, is not easy. That is where collaboration between two or more companies usually falls apart. For nearly 20 years I have helped develop collaborative relationships to build business, portfolio, team skills and to broaden the breadth of this agency. It has, without a doubt, been one of the …
Entering into collaboration as an honest partner has its rewards Read More »
