Business Strategy & Planning

Using social media for direct response – the Colin Kane model.

I have seen a ton of stuff lately about how companies can build their brand through social media.  It’s obvious that social media is here to stay (duh) and that social media (especially mobile social media) has generated a paradigm shift in marketing.  As an agency, part of our job at bloomfield knoble is to …

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You Better Be Interesting on the New Facebook

As Mashable points out, the new Facebook changes that were announced last week will eventually impact Pages as well as user profiles. As it stands now, businesses can post their message and count on that message appearing in people’s newsfeed who have “liked” them – whether it’s relevant to that user or not. That’s all …

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Honest Solutions for the Mortgage Industry

Over the last decade, bloomfield knoble has proven ourselves as one of the leading strategic marketing agencies serving the mortgage industry. Our dedication to doing the research and gathering data before embarking on a campaign is tailor-made for an industry where people’s lifestyles and livelihoods hang in the balance. We approach the industry from a …

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